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How to build a strategy map — and run the OKRs that deliver it

Practical guidance on the balanced scorecard, cause-and-effect linkage, ownership and quarterly execution.

Strategy Maps & Balanced Scorecards: Your Startup's Navigation Tools

Discover how Strategy Maps and Balanced Scorecards, pioneered by Kaplan and Norton, provide startups with a clear roadmap for success. These powerful tools help align efforts, optimize resource allocation, and translate vision into actionable steps, crucial for navigating the early stages of commercialization.

9 min read